NORTH CHESTERFIELD, VA., (March 7, 2014) - Carl Zeiss Sports Optics, the world's leading manufacturer of high performance sports optics has complimented an already multiple award-winning binocular line with the addition of the new CONQUEST HD 8x56,10x56 and 15x56 models. These binoculars are sure to draw the attention of a wide variety of serious optic users.

"Setting new standards is a common occurrence within the ZEISS product lines. With their modern design and the latest technologies, the CONQUEST HD 56mm binoculars are no exception," stated Mike Jensen, President of Carl Zeiss Sports Optics. "The high-performance 56mm models feature outstanding brightness and large fields of view at an unbeatable price."

The CONQUEST HD binocular series, already tremendously successful for ZEISS, benefits from the addition of these 56mm models in meeting the needs of hawk or owl watchers, who especially require increased magnification with the detailed resolution and color contrast needed for viewing birds over long distances. In addition to using carefully selected HD glass types, providing brilliant and highly resolute images, other ZEISS exclusive optical innovations include T* multi-coating and LotuTec® protective coatings. All of these features provide the benefit of having an optically brilliant long distance glass in a super-compact package.

All three CONQUEST HD 56mm models feature a tripod socket in the hinge which can be connected to the new ZEISS Tripod Adapter. The adapter is available as an optional accessory for the CONQUEST HD 8x56 and 10x56, but included in with the CONQUEST HD 15x56.

All ZEISS CONQUEST HD binoculars carry the industry leading Carl Zeiss Limited Lifetime Transferable Warranty and 5 year No-Fault policy.

CONQUEST HD 8x56:

The 8x56 provides the largest exit pupil for relaxed observation while glassing birds well into the twilight. The large field of view guarantees steady and comfortable observation.

CONQUEST HD 10x56:

The 10x56 brings all details to life. It offers maximum clarity at long distances and in adverse light conditions. CONQUEST HD 15x56:

The 15x56 is best used when extreme distances become an obstacle to most. Optimize your observation experience with a tripod adapter included with this model.

MSRP:
8x56 Conquest HD: $1,611 10x56 Conquest HD: $1,666 15x56 Conquest HD: $1,777 About Carl Zeiss Sports Optics

Carl Zeiss Sports Optics is a leading, international provider of premium sports optics and is part of the Consumer Optics Group of Carl Zeiss. Carl Zeiss Sports Optics, LLC is responsible for sales, marketing and distribution of its state-of-the-art binoculars and spotting scopes, throughout the United States and Canada. Carl Zeiss Sports Optics' North American headquarters is located in North Chesterfield, VA.

About Carl Zeiss Group

The Carl Zeiss Group is an international leader in the fields of optics and optoelectronics. In fiscal year 2011- 2012, the company's 24,000 employees generated revenue of nearly 4.2 billion euros. In the markets for Industrial Solutions, Research Solutions, Medical Technology and Consumer Optics, Carl Zeiss has contributed to technological progress for more than 160 years and continues to enhance the quality of life of many people around the globe.

The Carl Zeiss Group develops and produces planetariums, eyeglass lenses, camera and cine lenses and binoculars as well as solutions for biomedical research, medical technology and the semiconductor, automotive and mechanical engineering industries. Carl Zeiss is located in more than 40 countries around the globe with about 40 production facilities, over 50 sales and service locations and service locations and approximately 20 research and development sites. Carl Zeiss AG is fully owned by the Carl Zeiss Stiftung (Carl Zeiss Foundation). Founded in 1846 in Jena, the company is headquartered in Oberkochen, Germany.